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- Last updated: Wednesday, 31 August
- Adoos Reference: 71072
- Location:
East of England
Description
Job Description
As one of the world’ s leading healthcare companies, innovation and discovery are part of everything we do. We turn good ideas into medicines, which can make a real difference to the quality of peoples’ lives. But it’ s not just other people who will benefit from your creativity and inspiration.
From excellent development opportunities to flexible benefits, we’ ll reward your ideas, and support your aspirations. Welcome to a career with AstraZeneca. Consisting of six defined directorates, the UK Marketing company is responsible for all front line sales and marketing of AstraZeneca products, delivering the sales results for the whole UK market place.
The role of Brand Specialist is an exciting new role in the Medical Excellence Department. This unique opportunity offers a great stepping stone for a clinical, information or regulatory specialist looking to apply their talents in a more commercially focused role. Working in a cross-functional environment this role is integral to the delivery of a range of key brand and business objectives. As a Brand Specialist, you will become the recognised source of in-depth technical knowledge for that Brand for both internal and external clients. You will be responsible for the identification, preparation and maintenance of Brand core claims and their incorporation into our promotional offerings. Working in liaison with our Global and UK MC partners you will help to ensure that the future requirements of the UK business market place are met. In addition you will provide specialist in-depth brand information for complex & technical client enquiries and tailored technical offerings to support Sales and Marketing success (including involvement in external customer commercial interactions such as Advisory Boards, PCO formulary presentations).
Requirements
Life Sciences degree or Medical degree
Significant experience in the pharmaceutical industry
Proven ability to interact with external customers
Responsibilities
Promotional offering development
Preparation and co-ordination of Brand Core Claims document and future claims strategic plan
Driving Brand Knowledge to the Medical Information team
Active & influential member of Brand cross-functional team
Proactive communication of customer and market insight
Proactive approach to sharing best practise and process improvement
Compliance with ABPI Code of Practice and other legislation